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Here you will regularly find exciting insights into the world of market research and the latest trends and developments in various industries. Our company conducts extensive research into consumer needs and desires to help companies make informed decisions and adapt their products and services accordingly.
Our research topics include consumer behavior, e-commerce, technology and health. We use a variety of methods, such as surveys, focus groups and data analysis, to gain comprehensive insights into consumer needs and expectations.

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Qual Online Toolbox: Morphological market research for digital daily life

Our digitalised culture offers many new opportunities for market research, but also a number of challenges. To maintain our insight into the highly complex everyday and consumer culture, market research has many new digital touch points available to take the consumer’s psychological pulse. With our morphological Qual Online Toolbox we can supply the appropriate research […]
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