GenY has become an omnipresent buzzword for market researchers as well as consumers who are confronted […]
“Courage is rewarded”
Dirk Ziems, Managing Partner of marketing research institute concept m research + consulting, analyses […]
concept m is known for its depth psychological approach to the issues of market research and […]
At the “Green Week” in Berlin the Federal Minister of Food, Agriculture and Consumer Protection presented […]
My personal choice for ugliest term of the year: “digitise away”.
Even in a world where machines […]
Life is increasingly becoming “one continuous snack”. From the cereal bar for breakfast to dipping as […]